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Slide Products Promotes Betsi Burns to Sales Manager

Effective January 1, Betsi Burns has been appointed the new sales manager of Slide Products.

Hannah Zelinski, Editorial Assistant

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Betsi Burns, Sales Manager, Slide Products Photo Credit: Slide Products

Slide Products has appointed Betsi Burns sales manager, effective January 1. Burns joined the Slide team over three years ago as business development manager, bringing more than 22 years of experience in the mold- and diemaking industry.

Current president and sales manager, Michael Muth, sees this as a new chapter in the company’s capacity to continue growing and supporting its distributors and customer base. With this management change, Muth will be better able to focus on the company’s overall direction and spearhead larger projects that are necessary to meet future endeavors and challenges. Muth’s title has officially been changed from president and sales manager to chief strategist.

Burns has a diverse professional background, from being a real estate agent, working at a PR/marketing firm specializing in the travel industry, to eventually working at Boride Engineered Abrasives, which was her first step into the injection molding and moldmaking sectors. She became acquainted with Muth over the years as both companies shared numerous common distributors.

“When Betsi Burns agreed to join Slide, we laid out a three- to four-year plan to help transition from her traditional sales role into a position of leadership, working alongside Slide’s existing team of sales experts. Betsi has taken her existing knowledge of the moldmaking space and combined it with her new experience in injection molding to build a solid understanding of how she can support our customers, distributors and team members,” Muth says.

MMS Online Apr-2021
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